We are excited to be part of the fediverse because we think it provides many opportunities for small businesses.
This technology allows you to create your own audience on your own website. You are no longer dependent on big social media platforms for your social media presence. Because the fediverse is federated, your website can talk to other federated websites, which allows you to participate in conversations elsewhere, and allows people to participate in conversations on your website. For example, someone using Hubzilla or Mastodon can comment on this post, and they don't need an account on our website to do so.
We redesigned our website using Hubzilla and Neuhub, which allows us to incorporate our fediverse social media account with our main website. If you use any ActivityPub-enabled platforms, such as Hubzilla or Mastodon, you can follow us and interact with us. If your platform supports Magic Sign-On, then you can log in to our website and comment on your posts directly on our website.
This is very powerful technology and we encourage other small businesses to adopt it. Thank you for visiting!